vinSUITE news and insights for DTC wine businesses

Holiday Success Webinar Series

Posted by vinSUITE on October 25, 2018 at 12:03 PM

Register for our Holiday Success Webinar Series!

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Topics: Wine Technology, sales, Wine Club, DTC, business intelligence, webinar, winery ecommerce, Holidays, tablet POS, cart abandonment, Tasting Room

Holiday Success Webinar Series 2017

Posted by Emily Crichton on November 8, 2017 at 7:05 AM

JOIN US!

HOLIDAY SUCCESS WEBINAR SERIES

Starting Wednesday, Nov 8th, 2017   •   11:00 am-11:30 am PST

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Topics: Wine Technology, sales, Wine Club, DTC, business intelligence, webinar, winery ecommerce, Holidays, tablet POS, cart abandonment, Tasting Room

Where Does Customer Loyalty Come From?

Posted by Emily Crichton on September 18, 2017 at 2:04 PM

"You don't earn loyalty in a day. You earn loyalty day-by-day."

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Topics: DTC, sales, Advice, CRM, Tasting Room, email marketing, social media, Technology, Customer Experience, winery ecommerce, wine club member retention, wine clubs, webinar

How to Sell Wine to Millennials

Posted by Emily Crichton on August 23, 2017 at 5:03 PM

Despite the internet’s claim that millennials are “killing” wine (amongst other things), I would argue that not only are they are NOT killing wine, they are drinking it in boatloads, and redefining how wine is purchased and consumed along with it. A recent study by the Wine Market Council says millennials drank 42% of all wine in the U.S. in 2015, more than any other age group. Additionally, millennials make up 30% of "high frequency" drinkers, meaning they drink about 3 glasses of wine per sitting.

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Topics: DTC, sales, Advice, CRM, Tasting Room, tablet POS, email marketing, social media, millennials, Technology, responsive websites, Customer Experience, winery ecommerce

A Total Solar Wine Experience

Posted by Emily Crichton on August 14, 2017 at 12:30 PM

On Aug. 21, a total solar eclipse will sweep across America for the first time in almost 100 years, casting millions of people into temporary darkness. One astronomer has said it will be the “most photographed, most shared, most tweeted event in human history.” Mike Kentrianakis, the solar eclipse project manager for the American Astronomical Society, deemed it “the most gorgeous natural wonder you will ever see.”

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Topics: DTC, sales, Advice, CRM, Tasting Room, tablet POS, email marketing, social media