vinSUITE news and insights for DTC wine businesses

A Tasting Room Manager’s Guide to EMV

Posted by Ashley Jernigan on August 19, 2015 at 11:40 AM

If you process credit cards in your winery or tasting room, you’re probably starting to hear about new payment technology and the upcoming EMV Liability shift. Also called “Chip-and-Signature,” EMV is quickly becoming the global standard for secure credit card payments as these cards contain an embedded chip that protects cardholder information from becoming vulnerable to fraud.

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Topics: Technology, Advice

Minimize Hassle and Wine Club Credit Declines

Posted by Kady White on June 22, 2015 at 11:24 AM

It happens. A big named retailer with a red logo experiences a credit card breach and suddenly the majority of your credit cards decline when you process your next club shipment. Those projected sales are now gone unless you can reach the card holder and get the updated information. Managing these declined transactions can add hours or days to your work load. Calling the customer to get the updated card info it is also an opportunity for them to cancel their wine club membership, so wouldn't you want to circumvent these declines before they occur?  

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Topics: Wine Club, Wine Technology, Technology

What the EMV Liability Shift Means for Your Winery

Posted by Ashley Jernigan on June 15, 2015 at 10:18 AM

If you process credit cards in your winery, you’re probably starting to hear about new payment technology and the upcoming EMV Liability shift. Also called “Chip-and-PIN,” EMV is quickly becoming the global standard for secure credit card payments as these cards contain an embedded chip that protects cardholder information from becoming vulnerable to fraud.

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Topics: Technology

Growing Wine Sales with Technology

Posted by Amy Shawley on May 12, 2015 at 11:24 AM

From the field to the tasting room, technological innovation is changing the landscape of every aspect of the wine industry. In 2015 we saw an uptick in wineries willing to incorporate technology, even out in the field. From vine monitoring sensors that monitor water levels in the crop to the new sensors for wine casks that measure the fermentation process in  real time, it seems there is no limit to what technology can do to give wineries a leg up on the competition. With DTC wine sales expected to raise 13% this year, it is no wonder wineries are taking such an aggressive stance to secure sales.

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Topics: Wine Technology, Technology, Marketing, Advice

vinSUITE to Host Payments Security Webinar

Posted by vinSUITE on March 6, 2015 at 12:57 PM
October 29st, 2015 Granbury Wine Solutions, direct-to-consumer technology provider to the wine industry, is hosting a Webinar for winery owners, operators and tasting room managers  from 10:30am to 11:30pm. This free event features industry expert presentations about credit card security for wineries as well as future payment technologies like EMV and NFC technology like Apple Pay or Google Wallets.


The main speaker for the event, Sherry Burris of OpenEdge, a division of Global Payments, will share payment security trends, best practices for tasting room and eCommerce security, as well as a look at the future of mobile payments.Martin Olsen
 the General Manager for the Wine Division at Granbury Wine Solutions will provide insight into credit card processing for wine clubs as well as practical, easy to implement steps to increase revenue by reducing credit card declines and boosting retention. All winery professionals are welcome to attend this event free of charge.

Click here to register.

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Topics: Technology, Advice